The 2017 revival of TRL exploded onto screens as a daily, live, and socially charged talk and variety show. It featured a dynamic lineup of artists, social media influencers, and movie stars who not only promoted their latest projects but also engaged in lively talk segments and interactive, social-media-inspired games. Live performances were central to capturing and keeping audiences engaged across both linear TV and social platforms. Managing the clearance of all music, footage, photos, and other IP used in each segment was a colossal task—especially for a show with such a demanding daily schedule and high content volume.